26 August 2024

B-CCaS member, Professor Matthew Brander, has used his research on corporate greenhouse gas accounting to inform discussion on carbon reporting and electricity consumption by big tech.
Wires connected to a server

Professor Brander spoke with Kenza Bryan from the Financial Times for their article on Amazon, Meta and Big Tech’s bid to rewrite the rules on net zero. Read the full article below, note that a subscription to the Financial Times is required.
Big Tech’s bid to rewrite the rules on net zero

He also provided advice for the analysis used in an article on Bloomberg News, How Tech Companies Are Obscuring AI’s Real Carbon Footprint. Read the full article below, note that a subscription to Bloomberg is required.
How Tech Companies Are Obscuring AI’s Real Carbon Footprint

For further information on recent academic research and news related to this topic, view our Thought Leadership page.